PREMIUM INVESTMENT OPPORTUNITY – POIANA BRAȘOV, ROMANIA
Details
- Preț (€):2 500 000€
- Statut:
Prezentare generală
Luxury Residential & Resort Development Land
Adjacent to Silver Mountain Resort & SPA
An exceptional investment opportunity for the development of a luxury residential and tourism resort located in one of Romania’s most exclusive mountain destinations — Poiana Mică, on Drumul Poienii Road, near Stâna Turistică and only minutes away from Poiana Brașov.
The property enjoys breathtaking panoramic views over the mountains and forests, offering privacy, tranquility, fresh alpine air, and direct access to tourism and leisure infrastructure.
Property Overview

- Total land area: 27,500 sqm (2.75 hectares)
- Urban land (intravilan)
- Approximate dimensions: 118 m x 233 m
- Asphalt road access
- Utilities available:
- electricity
- natural gas
- water supply
- sewage system
The land benefits from a gentle slope, ideal for terraced luxury developments with spectacular mountain views.
Urban Planning Parameters
- Maximum Building Coverage Ratio (POT): 25%
- Maximum Floor Area Ratio (CUT): 1.0
- Permitted height regime: Basement + Ground Floor + 2 Floors + Attic
- Maximum height: 15 meters

Permitted Uses:
- PREMIUM collective residential buildings
- Luxury villas & chalets
- Aparthotel & serviced apartments
- SPA & wellness resort
- Tourism and leisure complex
- Hospitality & commercial facilities
Proposed Concept
“Mountain Luxury Residence & SPA”
A premium alpine-inspired development concept similar to luxury resorts in Austria and Switzerland.
Potential Development:
- 8–10 boutique residential buildings
- luxury panoramic apartments
- penthouses with mountain terraces
- SPA & wellness center
- fine dining restaurants & lounges
- premium retail area
- underground parking
- landscaped green areas
- walking & cycling trails
Strategic Advantages
Prime Mountain Locație
The property is positioned within one of Romania’s most prestigious mountain resort areas, surrounded by luxury hospitality developments and premium tourism infrastructure.
Strong Tourism Potential
The area continues to experience significant growth in:
- holiday apartments
- luxury rentals
- tourism investments
- short-term accommodation demand
Excellent Accessibility
- 2 minutes from Poiana Brașov Resort
- 15 minutes from Brașov-Ghimbav International Airport
- fast access to Brașov historic center


Nature & Lifestyle
- mountain and forest landscapes
- ski slopes & cable transport
- hiking and biking routes
- luxury restaurants and leisure facilities
- peaceful premium environment
Investment Potential
Apartments within nearby resort complexes are currently rented in short-term regime for approximately:
- €90–120 per night for 40 sqm apartments
- high occupancy during ski season and holidays
Comparable market example:
Grand Chalet Holiday Apartment – Booking Listing
Estimated Development Capacity
Estimated Gross Built Area:
- approximately 22,000 sqm
- residential + hospitality + commercial mix
Possible Business Models:
- luxury apartment sales
- serviced apartments
- hospitality operation
- resort rental management
- recurring tourism income streams
Ideal Investor Profile
- luxury residential developer
- hospitality operator
- investment fund
- tourism & leisure group
- international resort developer
Conclusion
This property represents a rare opportunity to develop an exclusive residential and tourism project in one of the most valuable mountain destinations in Romania.
Its strategic location, spectacular scenery, growing tourism infrastructure, and increasing demand for premium mountain properties position this asset as a highly attractive long-term investment opportunity.













